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Posts Tagged ‘book jacket cover’How to Write a Book Jacket CoverSunday, April 11th, 2010
What is copy? Book jacket copy isn’t about summarizing your project or providing the reader with a clear synopsis or plot spoiler; it’s about sales. Book copy should be short, succinct, and send a message. It should grab the reader and tell them why they should pick your book rather than the thousands of other titles packed into the shelves. (more…) Why Every Author Should Know How to Write a Book Jacket CoverSunday, April 4th, 2010
Typically, a copywriter crafts the text that appears on the book jacket or paperback cover. A copywriter may either be on the staff at the publishing house, or the publisher may contract out, or outsource, (more…) How to Get Testimonials for Your Book Jacket CoverFriday, April 2nd, 2010
Testimonials are short blurbs, sales pitches, or reviews of a book by people with credible links to the content. Big-name blurbs carry weight and can move books like nothing else. Below are a few tips on how to solicit strong, credible blurbs for your book. (more…)
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