Posts Tagged ‘book jacket cover’
Thursday, October 21st, 2010
 No matter how fantastic the short story you have written may be, without a catchy title the chances are good that an editor and audience in general will simply not read it. The title is the most important part of the story as this is what first captures the reader’s attention.
A solid title should grab the reader and make them wonder what the story is about. A bad title will probably make the reader skip the story altogether. This holds true when submitting your stories for publication. Editors are busy people, especially at First Editing and will often suggest a stronger title if your title doesn’t grab their interest. The title of your story will tell the editor and reader a lot about your creativity. (more…)
Tags: book jacket cover, Christian Publication, editing, firstediting, firstediting.com, Professional Editing, Submitting for Publication, Writing & Publishing Books
Posted in Book Editing, Book Editors, Business Editing, Copy Editing, Technical Editing, Technical writing, Writer's Tips, Writing & Publishing Books | No Comments »
Sunday, April 11th, 2010
 Last week I covered the ‘Why’ of writing book jacket copy, so now let’s roll up our sleeves and get into the ‘How’.
What is copy?
Book jacket copy isn’t about summarizing your project or providing the reader with a clear synopsis or plot spoiler; it’s about sales. Book copy should be short, succinct, and send a message. It should grab the reader and tell them why they should pick your book rather than the thousands of other titles packed into the shelves. (more…)
Tags: book jacket cover, editing, editors, firstediting, Professional Editing, Writing & Publishing Books
Posted in Book Editing, Christian Writing, Editing Skills & Services, Fiction Editing, Manuscript Editing, Writing & Publishing Books | 2 Comments »
Sunday, April 4th, 2010
 The saddest truth in book sales is that even the greatest story on the shelf can’t sell itself without solid packaging. Book marketing is a big business, and most publishing companies have staff devoted to book design above and beyond the editorial team, including graphic designers, cover artists, and copywriters.
Typically, a copywriter crafts the text that appears on the book jacket or paperback cover. A copywriter may either be on the staff at the publishing house, or the publisher may contract out, or outsource, (more…)
Tags: book jacket cover, editing, fiction editing, firstediting, novel editing, professional editor, tips for authors
Posted in Book Editing, Book Editors, Editing Skills & Services, Manuscript Editing, Novel Editing, Writing & Publishing Books | No Comments »
Friday, April 2nd, 2010
 If thousands of titles are published every day, how are you ever going to make your book stand out? I’ve read that the average person spends 8 seconds looking at the front cover and 15 seconds on the back. The fact of the matter is that good testimonials can, and do, sell books. The reader is looking for a reason to purchase your book. It’s up to you to hook them.
Testimonials are short blurbs, sales pitches, or reviews of a book by people with credible links to the content. Big-name blurbs carry weight and can move books like nothing else. Below are a few tips on how to solicit strong, credible blurbs for your book. (more…)
Tags: book jacket cover, editing, firstediting, professional book editors, publication tips
Posted in Book Editors, Manuscript Editing, Writing & Publishing Books | No Comments »
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